Cheryl Gleason Biography

Cheryl Gleason is an inspiring leader and innovative strategist with a remarkable career that spans digital business, marketing, technology, financial services, industrial manufacturing, law, and public health. She brings a wealth of knowledge in Digital Marketing, Influencer Marketing, CRM optimization, eCommerce strategy, B2B channel management, and partner programs. Through her work, Cheryl empowers individuals and organizations to embrace data-driven solutions, harness technology efficiently, and adopt inclusive practices that drive sustainable growth.

As the founder of Cheryl Gleason Consulting, Cheryl specializes in digital transformation and strategic marketing, focusing on workplace innovation. She is dedicated to ensuring businesses value diversity, accessibility, and neurodivergent advocacy in all their initiatives. Her leadership roles in financial services and industrial manufacturing have allowed her to create scalable B2B channel strategies, optimize partner ecosystems, and enhance digital customer engagement models, all aimed at achieving operational excellence.

With a strong technology integration and automation background, Cheryl is recognized as a thought leader skilled in aligning CRM systems, AI-driven analytics, and agile methodologies with organizational objectives. She is passionate about leveraging data-driven solutions to improve customer retention, bolster partner success, and enhance competitive advantage while nurturing equitable and inclusive work environments.

Cheryl’s expertise extends beyond marketing and technology. Her legal and public health experience equips her to navigate complex regulatory landscapes, advocate for equity, and secure vital grant funding. Her success in grassroots public health initiatives, including obtaining funding from Susan G. Komen, underscores her commitment to impactful programs that foster lasting community change.

Balancing a fulfilling career while raising six children has given Cheryl unique insights into the challenges and strengths of neurodiverse individuals. With one child facing autism, Fragile X syndrome, and ADHD, one with ADHD, and another with a severe speech disorder, Cheryl’s personal experiences have led her to champion the idea that marketing should be accessible, representative, and devoid of bias—because everyone deserves to be seen and heard.

As a public speaker, educator, and thought leader, Cheryl delivers engaging keynote presentations and workshops on inclusive marketing, neurodiversity, digital strategy, and business transformation. Her ability to connect technology, marketing, and inclusivity allows individuals and organizations to broaden their market reach, strengthen customer loyalty, and promote workplace equity in today’s fast-paced digital environment.

Her overarching vision is to empower individuals and businesses across various industries, including financial services, industrial manufacturing, B2B partnerships, and digital commerce, to fully embrace inclusivity, foster innovation, and achieve technological excellence—ensuring sustainable success and meaningful social impact for all.